In recent years, Saudi Arabia has witnessed a remarkable transformation in the jewelry market, with many customers choosing lab-grown diamonds as a luxurious and sustainable alternative to natural diamonds. At LOVORY, we've observed this growing trend among the younger generation seeking a balance between luxury and environmental awareness.
Laboratory-grown diamonds are identical in quality to natural diamonds and are evaluated according to the same 4Cs. However, their price is 50 to 85% lower, making them an ideal choice for anyone seeking luxury at a fair price.
Millennials and Gen Z in Saudi Arabia are becoming more aware of sustainability and ethical shopping practices. Accordingly, LOVORY offers two distinct options—natural diamonds for those who love authenticity, and lab-grown diamonds for those who love modernity and environmental responsibility.
This diversity is what makes LOVORY the preferred destination for jewelry lovers in Saudi Arabia, where every customer can find the piece that expresses their taste and values.
About LOVORY Jewelry - An Endless Love Story
LOVORY was founded to be more than just a jewelry brand; it is a symbol of love, individuality, and timeless beauty. Our brand began with a clear vision: to transform every love story into a piece of art that speaks for itself. We offer a diverse collection of jewelry ranging from solitaire diamond rings to wedding jewelry that celebrates eternal moments.
For over 20 years, at LOVORY, we have put our passion and love into every design. We strive to create innovative jewelry using the latest technology and contemporary designs, ensuring that each piece reflects the beauty and spirit of every woman. Each of our pieces is more than just jewelry; it is an expression of love, beauty, and unforgettable memories.
Our mission at LOVORY is to offer jewelry that suits a variety of tastes and appeals to every woman's emotions, regardless of her personality. We aim to be the world's premier brand that celebrates women's beauty and elegance, with a focus on designs that appeal to Arab and international women.
Our vision is to be the first choice for women around the world in fine jewelry, and we aim to achieve this by offering innovative, high-quality designs that reflect confidence and timeless beauty.